Daymon in the News

Global Retail Brand

Destination Private Brands: Focus on EU Innovation

July 17, 2015

July 8, 2015 - Western Europe is well established as a Private Brand leader, but as consumer acceptance of Private Brands grows, big retailers face an...

DaymonInTheNews

Does nutrition matter?

June 19, 2015

Dairyfoods.com | June 4, 2015 - Nutrition matters to American consumers, but purchasing decisions are made based on whether the food fits into the consumer’s overall concept of living a healthy lifestyle. Besides reading the nutrition panel, consumers also are reading the ingredient statement and other on-pack messages. They are seeking to learn what they consider to be the overall benefits of the food...

DaymonInTheNews

Exclusive, niche brands loom large in beauty mix

June 19, 2015

Chaindrugreview.com | June 15, 2015 - Global retailers recognize the potential for creating differentiation and loyalty with consumers through their own brands. Read our category expert’s insights into current strategies for increasing exclusive beauty brand development as well as what’s next for retailer beauty offerings...

DaymonInTheNews

Cyberspace Invaders

June 19, 2015

Petbusiness.com | May 28, 2015 - Online pet product sales are here to stay, and traditional per stores need to leverage their strengths in response to their online counterparts.  Brick-and-mortar retailers must understand and embrace their strengths, and deliver on service to successfully compete...

DaymonInTheNews

The Value of Sustainability

June 18, 2015

Sourcing can improve the value proposition of a private label. The challenge, however, is conveying the message to consumers...