Private Brand
The Daymon Worldwide business model is designed to increase Private Brand sales and share for our Customers and Supplier Partners.
The centerpiece of our business model is the dedicated on-site team of Daymon associates - at the retailer's headquarters or in close proximity - that collaborates with the retail organization at all levels. For all intents and purposes these on-site Daymon teams serve as an extension of the retailers’ “Private Brand department.”
These Daymon customer teams and their retail partners are supported by a vast array of services, capabilities and expertise that is centrally housed in the Daymon Resource Center in Stamford, CT. Together – in total or in part – these services make up the Daymon “service package” that is offered to our retail partners. Each “service package” is tailored to meet the exact needs of the specific retailer.
Our Private Brand Services
- Business Development »
The Daymon Business
Development Team supports
the development and
maintenance of our Supplier
Partner relationships.
- Consumer Marketing
Insights »
The Consumer Marketing
and Insights Team utilizes
analytical tools and resources
to support Private Brand
development for our
Customers and Supplier Partners.
- Information Resources »
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The Information Resource Center provides quick access to key information resources and industry research to Daymon Worldwide Customers, Supplier Partners and Associates.
- Information Systems»
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The Information Systems department offers effective and efficient technology solutions for Daymon and its constituents.
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- Branding & Marketing »
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The Daymon marketing group delivers brand building expertise to our Supplier Partners and Customers
- Package Design »
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Daymon Worldwide Design is an award winning full service package design company.
- Quality Assurance »
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Daymon’s Quality Assurance associates monitor and manage the quality of products used in our Customers' Private Brand programs.
- Training »
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Daymon University was founded to create a global and dynamic learning environment on Private Brand.
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